Questions about GEO, our research, and how we work.

GEO makes your pages more likely to be cited by AI engines such as ChatGPT, Gemini, Claude, and Google AI Overviews. It builds on SEO, but the goal is different: get quoted in the answer, not only ranked in search.

That means answer-first sections, question-led headings, freshness cues, schema, and trust signals. Strong SEO helps you get discovered. GEO helps you get used.

No. You add to it. SEO still matters because AI engines value authority, backlinks, and domain trust. AI also looks at signals traditional SEO often misses: content structure, visible freshness, and whether the page can be extracted into a direct answer.

GEO is a layer on top of SEO. The best pages can rank and be cited.

Yes. Ranking first on Google does not guarantee an AI citation. Our research and third-party studies show a gap between organic rankings and AI visibility because AI engines use a different mix of citation signals.

Strong organic pages can still be ignored if they are hard to extract from, look stale, or lack trust cues. GEO closes that gap.

No. GEO shares the SEO foundation, including authority and rankings. It adds three pillars on top: technical access, extractability, and credibility (Cited Research, May 2026).

The goal is to become the source ChatGPT, Gemini, Claude, or Google AI Overviews chooses to summarize, cite, or quote. That is why we care about question-based headings, answer-first paragraphs, self-contained sections, AI crawler access, and quantitative claims with sources.

Cited is a research-backed agency, not a self-serve SaaS dashboard. We use software internally, but clients hire us for judgment, prioritization, and implementation support.

That matters because GEO work is not just a score. It is deciding what to change, coordinating content and technical work, and adapting when AI engines change.

Cited audits how AI engines see your brand, finds the signal gaps costing you citations, and helps your team fix them. The work spans content structure, schema, freshness, credibility, and the implementation details that turn insight into shipped changes.

Some clients use the free audit as a roadmap. Others hire us to work with their content, SEO, and development teams.

We optimize for ChatGPT, Gemini, Claude, and Google AI Overviews. Each engine has its own retrieval and citation behavior, so we analyze them independently (Cited Research, May 2026).

The overlap is real, but the weighting differs. Our process looks for cross-engine patterns and engine-specific gaps so recommendations work across all four.

Yes. We work with companies outside the US and can analyze prompts for specific markets and languages. The approach stays the same: understand the prompts that matter, see what AI engines surface, and close the gaps on the pages that should win.

Our work already spans the US and Brazil, and it fits both in-house teams and agency relationships.

We test tactics against real citation outcomes. Our research measures signals across real pages, then checks which ones are meaningfully associated with higher citation likelihood across ChatGPT, Gemini, Claude, and Google AI Overviews.

That is why recommendations are tied to measured effect, not opinion. If a tactic does not hold up in the data, we stop pushing it.

We collect real AI responses, identify cited pages, measure the signals on those pages, and test whether those signals are linked to stronger citation outcomes. A tactic becomes a recommendation only when it shows up as a real pattern.

Our current research covers thousands of pages across thousands of domains and spans ChatGPT, Gemini, Claude, and Google AI Overviews.

In our system, statistically significant means a signal showed a measurable relationship with citation outcomes after correction for random chance. We do not ship recommendations because they sound intuitive. We ship them because the effect survives the math.

That is why the methodology includes odds ratios, regression, and multiple-testing correction.

When AI engines change, we retest signals and update recommendations. GEO is not a static checklist, so a serious agency should behave like a research function, not a template factory.

That is also why clients hire us for ongoing work. The value is staying aligned with what the evidence says next.

In the free audit, we query ChatGPT, Gemini, Claude, and Google AI Overviews for the prompts that matter to your business. Then we score your relevant pages against validated signals and walk you through the biggest gaps.

You leave with a practical GEO view of your current position, not a generic pitch deck. The output shows what engines are saying, which pages should win, and which changes should come first.

Almost nothing. Send us your domain and the prompts you care about. We handle collection and analysis. We only need enough context to understand the questions your buyers ask.

That keeps the process light for your team while grounding the audit in the pages and use cases that matter commercially.

After the audit, you keep the written summary and decide how far to go. Some teams implement internally, some ask us to help, and some use the audit as a benchmark before starting later.

The audit is not a bait-and-switch. It gives you a usable handoff even if you never buy a larger engagement.

Yes. We are not a reporting-only shop. If you want hands-on help, we work with your team to implement the content, structural, and technical changes from the audit.

That can include rewriting sections, restructuring pages, adding schema, improving freshness cues, guiding developers, and coordinating with your SEO or content partners.

Yes. We often work alongside an SEO agency or in-house team instead of replacing them. GEO is usually the missing layer, not a reason to throw away the rest of your marketing system.

This works well because your current team already knows the business. We add the research-backed GEO lens and translate it into changes they can ship.

Pricing is custom because scope changes by company. A business with a few core pages and a narrow prompt set needs different work than a company managing many pages, markets, and stakeholders.

The free audit gives both sides enough context to scope the work honestly. That is better than publishing a number that hides the real variables.

ROI depends on search-driven revenue, your current content foundation, and how quickly your team can implement changes. Teams already investing in content and SEO often move fastest because the base is already there.

The signals we recommend are backed by measured effect sizes, so the conversation starts with evidence instead of guesswork.

No serious GEO firm should promise guaranteed citations. AI engines change, and variance is real. We can promise research-backed recommendations, clear evidence levels, and a process that adapts when the data changes.

That is the difference between hype and disciplined work. We manage uncertainty by measuring it.

Some technical changes, such as schema updates or clearer freshness cues, can show impact within one to two weeks after engines recrawl the page. Content restructuring often moves within two to four weeks.

Authority signals take longer, so we usually prioritize fast-impact fixes first and build compounding work around them.

Tracking tools tell you whether you showed up. Cited explains why you did or did not show up, ranks the factors behind the result, and helps your team implement the highest-impact changes.

That makes the service operational, not just observational. A dashboard is useful, but it does not change the page.

An SEO audit evaluates search crawlers and rankings. A GEO audit evaluates whether AI systems see your pages as credible, extractable, current, and worth citing.

There is overlap, but the emphasis is different. GEO cares more about answer-first structure, question matching, quotable passages, freshness signals, and clean extraction.

No. The free audit has no commitment. For ongoing work, we scope projects or monthly engagements based on what makes sense for both sides. There are no long-term contracts or cancellation penalties.

We earn continued work by delivering measurable value, not by locking clients in.